bgX: Buy it now. Get it Now.

Delivered to you in 30 minutes

bgX is the fastest way to shop. Discover your favourite hair, beauty, lifestyle, and health brands on the bgX app - all delivered to you in just 30 minutes. Available in LA, NYC, Greater London, Paris and across the UAE. With bgX you buy it now and get it now.

Why our customers love bgX:

• Shop the latest from over hundreds of the biggest and brightest brands.

• Browse and shop by category, brand, store, or by your favourite ambassador’s curated selection of products

• Detailed product pages make shopping easier than ever.

• Pay with Credit Card, Debit Card, and ApplePay

• Contactless Delivery available

• Track your order in real time

• View your purchase history in “My Orders”.

• ONLY 30 minute delivery